A recent study conducted by EnTribe has found that 90% of people no longer trust influencers The study also noted that consumers are more likely to purchase from brands that share UGC and reviews from real-life customers In the age of social...
Read MoreSocial media platforms like TikTok and Instagram have become powerful tools for content creators to showcase their video skills and engage with an online audience However, as more video content continues to be uploaded and promoted, it is crucial...
Read MoreThe algorithms across all social media platforms can be tricky to figure out And the chances are, that as soon as you think you’ve cracked it – they change again! Luckily, there are some methods and ideas to increase engagement levels that stand...
Read MoreYou've probably noticed Instagram's latest addition to the platform; Reels The feature has been around for a few months now and whilst influencer's are uploading in their millions, we noticed not so many brands have found their feet Reels are a new...
Read MoreIn this era of creating meaningful and engaging content many brands are experimenting with video across their social media channels in order to engage their audiences, communicate a certain product or service and expand their brand presence There...
Read MoreSocial media platform Instagram announced late last year their intention to start hiding likes on users posts Their thought process behind this is to encourage people to focus more on the content that’s being posted, instead of being concerned and...
Read MoreWith social media now a well established tool for businesses, and a huge part of day-to-day life for most people, it is more important than ever to ensure your business or brand maintains a presence, keeps up to date with all current trends and...
Read MoreOf all the social media platforms, it sometimes seems like Instagram is a tricky one to get right with the constant updates to its ultra-sophisticated algorithm On the other hand, it's also a platform that when used correctly and effectively, can be...
Read MoreInfluencer marketing has been around for the best part of a decade now and initially, it wasn’t clear how big of an impact it was going to have on both brands and consumers Looking back, it's hard to believe it would be as successful and...
Read MoreI’m always fascinated in how certain social media platforms or new features absolutely fly and really resonate with users (Instagram stories, Facebook Live to name just two), while other hyped features, usually breathlessly introduced to the...
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