Social media training that gives your team the skills and confidence to deliver
Updated October 2026.
Prohibition runs bespoke social media training for marketing, comms and leadership teams, in person or online. Every workshop is built around your brand, your channels and your goals, and run by practitioners who manage social media for clients every day. Our founder Chris Norton wrote the CIPR’s guidance on social media crisis management and co-hosts the Embracing Marketing Mistakes podcast, in the Apple UK Marketing top five for 14 months running with 550,000+ downloads.
What does our social media training cover?
Social Media Platform Training
Platforms and best practice
How LinkedIn, Instagram, TikTok, Facebook, YouTube and X work today, what each algorithm rewards and how to set up profiles that convert.
Content creation
Content that performs
Writing posts and captions, planning a content calendar, short-form video on a phone and turning one idea into content for several channels.
Crisis management
Crisis and community management
How to handle negative comments, complaints and fast-moving issues, with a simple escalation plan, based on the CIPR guidance Chris Norton wrote.
Tools and resources
Tools, AI and measurement
The scheduling, listening and AI tools that save time, and how to report the numbers your leadership team cares about.
Who is our social media training for?
Marketing and comms teams
Teams who run brand channels and want a sharper strategy, better content and a plan that ties social to business results. We tailor every session to your sector and audience.
Leaders and spokespeople
Founders and executives who want to build a profile on LinkedIn. We help them find their voice, as we did for Plan International’s CEO, and pair it with media training so they are ready for interviews too.
Wider staff and employee advocates
Staff who can share your story with the right guidelines. For ENGIE we combined content and paid social with training so staff could talk confidently about their roles, and the campaign drove 155,000 link clicks.
Brands That Trust Us For Social Media Training
Built on real client work
We train what we do. Our team plans, creates and publishes EQUANS’ LinkedIn content, which has earned more than 2 million impressions and 9,000 new followers since January 2026. That day-to-day experience goes into every workshop, alongside our social media strategy and social content work.
Why does social media training matter now?
Platforms change their features and algorithms constantly, more people search on TikTok and Instagram, and AI tools now shape what content gets seen. A trained team makes fewer mistakes, posts with more confidence and gets better results from the same budget.
Video for social media
Short video drives reach on almost every platform. We show your team how to plan, shoot and edit simple vertical video on a phone, and when to bring in our video production team.
What sectors do we work in?
Our extensive industry experience has allowed our team of experts to have in-depth knowledge and campaign success in lots of sectors; including drink, food, public sector, FMCG, retail, health and beauty.
Whatever industry you’re in, you can guarantee we’ve got the social media knowledge and practical skills to make you a market leader.
If our training services aren’t enough to convince you, you can also check out our social media marketing events, designed for marketers to develop their own strategies and boost their social media presence.
Why choose Prohibition for social media training?
Chris Norton has been a CIPR member for more than 25 years, wrote its guidance on social media crisis management and hosts one of the UK’s top marketing podcasts. Our team has trained in-house teams for brands including Interflora and Stonebridge Homes, and we are a multi-award-winning PR agency in Leeds. For open courses and full course details, visit our dedicated training site, socialmediatraining.org.uk.
How long is a workshop, and how much does it cost?
Most workshops run as a half or full day, in person at your office or online. The cost depends on the length, the number of people, how much we tailor the content and whether you add follow-up coaching. We give you a written quote after a first call.
What will your team be able to do afterwards?
- Use social media strategically to support business goals
- Plan and create content that suits each platform
- Grow an engaged audience and community
- Handle complaints and a social media crisis calmly
- Use AI and scheduling tools to save time
- Measure results and report them to leadership
Need a specific topic? We build new sections around your requirements.
Talk to Prohibition about social media training
Tell us who needs training and what you want them to be able to do. Prefer to talk? Call us on 0113 430 4160.
