But with growth, comes increased competition, and now with so many podcasts on the market – how do you stand out? The answer lies with Prohibition, we help businesses create high-quality, engaging podcasts from scratch.
With years of experience in the industry, we know how to make a successful podcast! We’ve helped Watches of Switzerland, the UK’s largest luxury watch retailer, launch their own podcast as well as our own marketing podcast the Socially Unacceptable.
What is podcasting?
Podcasting is a form of digital media that has become increasingly popular over the years. It’s essentially a series of audio or video recordings that are distributed online through various platforms, such as Apple Podcasts, Spotify, Google Podcasts, and more.
Podcasts can cover a wide range of topics, from news and politics to entertainment and pop culture, making it an accessible medium for both amateurs and professionals.
Why is podcasting important?
Podcasts improve SEO
Podcasts improve SEO because they provide fresh content that is keyword optimised, when people search for keywords related to your podcast, they’ll come across your content. Additionally, podcasts can be transcribed, which can also make your content more discoverable.
Podcasts build relationships
Podcasting is an intimate medium that allows for a connection between the host and listeners. This connection builds a sense of community and trust. This relationship can lead to loyal listeners who will engage with your brand, share your content, and even become customers.
Podcasts are easily accessible
With just a smartphone or computer, listeners can easily download and listen to podcasts at their convenience. This means that they can listen to their favorite shows while on the go, at work, or at home.
Brands That Trust Us For Content Marketing
Our podcast strategy service is designed to help you create a podcast that listens to your target audience. We’ll work with you to identify your target audience, develop a content plan, and determine the best format for your podcast.
Our production service includes everything you need to create a high-quality podcast. From recording and editing to sound design and music composition, our team of experts will work with you every step of the way to ensure your podcast sounds professional and engaging.
Once your podcast is complete, we’ll help you distribute it and ensure your podcast is accessible on all major platforms, including Apple Podcasts, Spotify, and Google Podcasts. We’ll help you promote your podcast to the right audience.
Why choose Prohibition?
And we can create your podcast, as well as promote it. We’re an award-winning content marketing agency, with a team of creative content, video production, sound, design, digital marketing, and paid advertising experts in-house.
So, believe us when we say we can create a podcast like no other! Contact us today to get started.
What other content marketing services do we offer?
- Content MarketingRead more
- Content StrategyRead more
- White PapersRead more
- PodcastingRead more
- Guides and eBooksRead more
- Website ContentRead more
Our Latest Work
What other video projects do we work on other than podcasts?
When did podcasting become popular?
Where can you listen to podcasts?
First and foremost, most podcasts can be found on popular streaming platforms like Spotify, Apple Music, and Google Play Music. These platforms have dedicated podcast sections that allow you to browse thousands of shows by genre, topic, or popularity. You can also use these platforms to subscribe to your favorite podcasts and receive notifications whenever new episodes are released.
Are podcasts better than video?
The great thing about podcasts is that they can also be repurposed for other channels, for instance, the audio from video podcasts can be used for blog content or social media channels.
What equipment do you need for a podcast?
This can all get tough to handle and costly, that’s why it’s best to hire a podcast agency that has experience (that’s us)!
Why is it important to market a podcast?
That’s where we can also help, we can promote your podcast using our wide range of integrated services, including; public relations, social media, paid social advertising, content marketing, email marketing, and more.
What sectors do we work in?