Tag: influencer marketing

As the holiday season approaches, brands and agencies will be well underway with their Christmas campaigns, particularly influencer marketing If you're still considering your partnerships, here's a look at some of the best partnerships from...

In the fast-paced world of social media, TikTok has emerged as a dominant force in influencer marketing, standing shoulder-to-shoulder with Instagram This video-sharing platform, known for its short, engaging content, has seen immense popularity in...

Nowadays, consumers are constantly bombarded with advertisements and marketing collateral, creating a congested market For online retailers, cutting through the noise and engaging with their target audiences is becoming increasingly challenging This...

In today's competitive business landscape, it is crucial for retailers to employ effective marketing strategies to drive in-store sales Retail marketing involves a combination of traditional and digital tactics aimed at attracting customers,...

A recent study conducted by EnTribe has found that 90% of people no longer trust influencers The study also noted that consumers are more likely to purchase from brands that share UGC and reviews from real-life customers  In the age of social...

TikTok can be a very powerful tool for brands However, getting to grips with such a fast-paced and ever-changing platform can be overwhelming A platform with a new microtrend every other day can be daunting, but can also be incredibly successful for...

Brands of all sizes integrate influencer activity into their PR strategy as it can bring a variety of benefits According to Influencer Marketing hub, 82% of brands believe that the quality of customers from influencer campaigns is better than other...

For many years Sofia Richie was a mid-level influencer known for being the daughter of Lionel Richie and being in with the Kardashians - until now In the space of one wedding (even if it was a million-dollar wedding) she turned herself into the IT...

Influencer marketing has become a major tool for businesses as part of marketing strategies to help reach and engage target audiences and convey key brand messages In recent years, we've seen this develop to now be utilised as a tool to drive...

As a social media platform that has seen an unprecedented rise in popularity, TikTok has captured the attention of millions of users around the world With its unique video format, catchy music, and viral challenges, TikTok has become a global...