Tag: Social Media Marketing

Social media advertising is a powerful way to communicate your brands products, key messages and services to a wider audience It can allow you to target people with a genuine interest in what you can offer and will in turn, lead to increased...

Social media platform Instagram announced late last year their intention to start hiding likes on users posts Their thought process behind this is to encourage people to focus more on the content that’s being posted, instead of being concerned and...

Influencer marketing has fast become one of the most trusted, reliable and engaging ways for brands to market various products, services and key messages Influencers already have an established and engaged audience who trust and value their opinion...

LinkedIn is a platform that's exclusively tailored for a more B2B community and is used by millions of users every day to connect with others, build relationships and share business news Like all social media networks, the platform is always...

With social media now a well established tool for businesses, and a huge part of day-to-day life for most people, it is more important than ever to ensure your business or brand maintains a presence, keeps up to date with all current trends and...

Influencer marketing has taken the world of social media by storm Almost every brand now has a dedicated section within their marketing strategy for influencers and it's not surprising why Influencers can be a really powerful way to convey your...

Influencer marketing has been around for the best part of a decade now and initially, it wasn’t clear how big of an impact it was going to have on both brands and consumers Looking back, it's hard to believe it would be as successful and...

It’s no secret that video is champion content when it comes to social media With social video generating 1200% more shares than text and image combined, this social media trend continues to dominate platforms and is helping companies improve brand...

Whether we want to or not most of us will have come face to face, or face to phone, with a piece of influencer marketing today If you’re an avid social media user you’ll have become accustomed to picking out sponsored content, but if you’re...

Social media advances at an incredibly rapid rate Thanks to constantly shifting algorithms, what works this month might not work next month Staying on top of it all is essential, otherwise you'll be left behind But as anyone in the industry knows,...