Video content is nothing new but with the introduction of video focused social media platforms, such as TikTok and the launch of Instagram's IGTV and Reels, concise and consumable content is something more and more users are looking for Looking...
Read MoreVideo content has become a central component across all social media platforms Brands have taken this on board and are using video across their channels more than ever before to convey messages, showcase new products or share thought...
Read MoreIf you’re working in the PR and social media industry, you will be well aware of how video content has grown in popularity and relevance in the past few years It has taken the world of content by storm! It’s unlikely these days that you would go...
Read MoreAh 2020 What a year it’s been! Despite the ups and downs that have come with this year, the festive season is almost in full swing to lift out spirits and end the year on a positive note Christmas adverts have been hitting our screens for weeks...
Read MoreIn this era of creating meaningful and engaging content many brands are experimenting with video across their social media channels in order to engage their audiences, communicate a certain product or service and expand their brand presence There...
Read MoreInfluencer marketing has been around for the best part of a decade now and initially, it wasn’t clear how big of an impact it was going to have on both brands and consumers Looking back, it's hard to believe it would be as successful and...
Read MoreIt’s no secret that video is champion content when it comes to social media With social video generating 1200% more shares than text and image combined, this social media trend continues to dominate platforms and is helping companies improve brand...
Read MoreOver the past few years, we have seen video become one of the most powerful ways of reaching an audience You’ll probably be familiar with bad and brilliant attempts at video content as brands increasingly put budget towards this From B2B...
Read MoreIn today's world of mindless scrolling, creating quality content that leads to increased interactions and engagements is vital Recent research suggests that 55% of users are more likely to pay attention to video content that appears on their feed,...
Read MoreAt Prohibition, we love a creative video campaign, and even more so when we’re working with a client to make dreams come true We worked with the world’s biggest bed brand, Sealy UK, to surprise a lifelong Wigan Warriors super fan to a dream...
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