Prohibition blog

campaigns

Viewing posts tagged campaigns

Top nine PR crises so far for 2019

We’re halfway through 2019 and a handful of crises have already occurred. Some of these came to light by members of the public calling brands out on social media for their slip-ups and others were campaigns by PR and marketing teams that simply did not turn out as planned. Let’s take a look at the top nine crises of 2019 so far.

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Celebrating new voices in academia – Emerald Publishing’s International Women’s Day 2019 campaign

At Prohibition, we relish the opportunity to work on topical issues close to the hearts of many. Gender equality is a hot topic and touches the lives of so many people all around the world, and that’s exactly why we were delighted to work with Emerald Publishing on their ‘New Voices’ campaign. Our brief was to celebrate and recognise the thriving females working within the industry, and working on such a topical and relatable issue allowed us to create a truly engaging and insightful digital marketing campaign.

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Forget locally sourced, it’s all about “super locally” sourced with new Arc Inspirations bar

How do you launch a bar into the most competitive market Leeds has seen in years, while helping it achieve market stand out and meaningfully engage with its customers?

That was the brief we received from our client Arc Inspirations to re-launch the iconic Zed Bar as Kith & Kin (meaning family and friends) – and tough as it was, we relished the challenge! 

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Facebook Campaign Management– Renault 4

I love this little Facebook campaign by Renault in Holland to help a Grandma find her missing car key. People left tags and tips on where it could be in her home and the Facebook likes to their page doubled during the campaign increasing by more than 27,000. A brilliant idea and nice little application  – I would love to do something similar for our clients. If a client has the budget to do something fun and a little bit off the wall they can often get a great result and generate good awareness for a brand.

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