Category: Public Relations

You did it You survived January While it may have felt like the longest month in existence, it didn’t stop the creative minds of marketers around the world It’s the first campaign round up of 2024 – and here’s what we’ve loved so...

Public relations can be compared to the typical ‘finding a needle in a haystack’ analogy There are so many brands, agencies and individuals out there trying to get a story to make the headlines, and the competition is fierce So, how do you...

In the fast-paced world of public relations, staying ahead of the curve is essential for crafting impactful campaigns that resonate with target audiences Newsjacking, in simple terms, is strategically aligning your brand or message with trending...

We’re back with another campaign round up to brighten your day, because these short days need a little sunshine in the form of well-constructed campaigns Here’s some recent PR that has caught ours, and the UK media’s, attention… Shrek’s...

In the highly competitive food industry, launching new products and menu items can be a daunting task With so many options available to consumers, it is crucial for businesses to stand out and attract attention This is where food PR comes in Food...

The food industry faces numerous challenges - brand awareness, customer retention and most importantly food safety Food safety concerns can have a detrimental impact on businesses, leading to loss of reputation, customer trust, and even legal...

Are your PR campaigns actually working With PR, sometimes it can be hard to measure as one of the main things we get asked about is increasing brand awareness By consistently measuring and evaluating our work, we can gain valuable insights, and...

Influencer marketing has become an incredibly powerful tool for brands to reach their target audience With the rise of social media platforms, influencers have gained immense popularity and have become trusted voices in the industry These...

As the demand for vegan and vegetarian products continues to rise, so does the need for effective public relations (PR) strategies to promote these brands In this article, we will explore the importance of food PR for vegan and vegetarian brands,...

We’ve got to say it – we’re firmly team Barbie here at Prohibition PR! Really, how could we not be with all of the weird and wonderful marketing campaigns that have come out of the film’s promotion Here, we take a look at some of our, and...