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How to be legally compliant on social media

Yesterday morning. the Prohibition team jointly organised a successful breakfast seminar exploring the important issue of legal compliance in social media.

Held in conjunction with leading Intellectual Property law firm, HGF, the central-Leeds seminar was attended by 50 marketing and legal professionals from across the region.

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Top Tips for a successful Work Experience in Public Relations.

Don’t be afraid the agency is not as scary as the name may seem, except Chris Norton, watch out for him!

I had no idea, clue, understanding, gist or hint about Public Relations, the term I like to use for myself in a situation like this is ‘I am a blank canvas’ meaning I have no knowledge but I’m ready to learn and ready to work, so throw all the paint you can on me.  Working for 3 months at Prohibition PR, I can now officially say I have knowledge and understanding about Public Relations and its relative Social Media. So here is an abundance of tips that I have learnt from working at Prohibition PR;

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Why branding yourself properly is key to getting a job in PR

With the boundaries between private and public becoming ever more unclear these days, it is essential that you represent yourself properly on all the different social media channels. It is quite shocking to see that, even in the present day, with social media having been around for a number of years people are still unaware of the damage that their Facebook, Twitter, YouTube, Foursquare or Pinterest accounts can do to their aspirations for getting that dream job in PR.

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The Top Ten PR Campaigns in 2012 so far

If you are hunting for some inspiration on your next PR campaign PR Examples is a great resource for looking at the most recent and interesting things that are going on in the PR industry, and working in an intelligent PR agency obviously means that we all love nothing more than seeing brilliant ideas being executed cleverly.  After a long read I have decided to collate my top ten summer 2012 PR examples, see if you agree with me.

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Prohibition PR a PR Company based in Leeds and York

Prohibition PR is a specialist PR agency which advises businesses of all sizes on how to use public relations and social media effectively. As a Yorkshire based business we cover the ever-changing public relations, marketing and digital sectors. Our objective is to help companies, of any size, communicate more effectively both online and offline.

As a business we help our clients engage online properly raising their profiles and in-turn improving their overall business performance. Although we are thoroughly focused on online communications, we hold the strong belief that the strategic discipline of public relations should be engrained in all of our team. We firmly believe that a company which has a team of experienced public relations practitioners is always best placed to advise and engage with these new and evolving communities.

Our team is made up of leading specialists in their relevant fields. We have industry specialists in web design, web development, business development, search engine optimisation, digital marketing and online word of mouth.

Our managing director, Chris Norton, is an award-winning public relations practitioner, with more than ten years’ experience in the PR industry having worked both in-house and in a number of consultancies. He is listed in the UK’s top 15 PR bloggers and his blog posts and articles on social media have appeared in a variety of marketing titles such as PR Week and Revolution. You can check out his blog Norton’s Notes here: www.chrisnorton.biz.

Prior to working as Head of Campaign Strategy at his previous employer, Chris worked at one of country’s largest national consultancies where he was responsible for planning, directing and delivering a variety of public relations programmes for clients including the Institute of Directors, Land Rover, Learning & Skills Council, Lloyds TSB autolease, Camelot, Bradford Council, Leeds Chamber of Commerce, Department of Culture, Media and Sport, Home Office, Mitchell’s & Butlers and several projects for BT. He was also seconded to work in Learndirect Business’ marketing team to help set-up an in house role.

Most recently he has directed a large social marketing project for the NHS and been heavily involved in traditional PR and social media campaigns for a variety of clients. Some of the latest campaigns he has been involved with include projects for Sony Ericsson, Phillips, SOTO, Fronter, NHS, 4X Currency Corporation, 186K Ltd and energywatch. In January 2009, his team won the CIPR’s Grand Prix award for Outstanding Small Consultancy of the Year.

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