Category: Social Media

Social media advances at an incredibly rapid rate Thanks to constantly shifting algorithms, what works this month might not work next month Staying on top of it all is essential, otherwise you'll be left behind But as anyone in the industry knows,...

In the age of the tech giants, social media is thriving People find communicating with one another around the world as easy as tapping your screen (quite literally) With this in mind, brands have found it essential to have an established online...

Crafting Winning Social Media Strategies Social media has been increasingly growing over the last couple of decades So much, so that social platforms like Facebook, Instagram, Snapchat and TikTok have become a vital source of information and news...

One of the easiest and most effective ways to engage with and influence students to attend your University is to be present and active across a variety of social media platforms In recent years, social media platforms have become a tool heavily...

When an opportunity to work on a campaign with important social issues at the heart of it comes along, we jump at the chance to be a part of the process at Prohibition! That's exactly why we were thrilled to have been asked to work on Emerald...

Over the past few years, we have seen video become one of the most powerful ways of reaching an audience You’ll probably be familiar with bad and brilliant attempts at video content as brands increasingly put budget towards this From B2B...

When it comes to social media marketing, many don’t realise the true potential utilising this communications channel for B2B and corporate companies can have However, whilst channels such as Instagram and Facebook may be synonymous with...

Often people find themselves in a position where they are posting for the sake of posting or are sharing content that isn't well engaged with - which makes the effort of sharing content almost seem like it's not worth it The key to having a...

Since its introduction in 2016, Facebook Live has become an important marketing tool for brands globally In fact, in 2017 one in every five videos uploaded to Facebook was a live broadcast And the popularity of live video only continues to grow;...

Used regularly by a worldwide audience, it’s hardly surprising that social media platforms are rapidly becoming one of the most vital aspects of digital marketing Enabling brands to connect with consumers, drive sales, and raise their profile...