Tag: social media influencers

Influencer marketing is one of the most powerful channels for brands to reach their target audiences, with influencer partnerships becoming a cornerstone of brand strategies for brands looking beyond standard marketing channels to maximise...

There are influencers for all sectors and industries across social media, from sleep influencers to parenting influencers and everything in between They are a great way to market your brand and promote a product, service or offering by tapping into...

Over 67% of brands are currently using Instagram for influencer marketing - highlighting its importance within social media strategies It can be a powerful tool for brands - most notable for a way to connect with target audiences, via an authentic...

Influencer marketing is a really powerful tool that should be considered for any social media strategy Not only is it a great way for brands to connect with their target audiences for brand awareness, it can also lead to conversion for a product or...

Working with influencers is an effective way to reach and engage with target consumers and is something that most brands include within their social media marketing strategy This is because influencers have a trusted, engaged audience who view them...

Influencer marketing is an incredibly powerful way to promote your product, shout about a service or to increase brand awareness amongst consumers There are two main types of influencers, a macro-influencer and a micro-influencer The key differences...

Influencer marketing has fast become one of the most trusted, reliable and engaging ways for brands to market various products, services and key messages Influencers already have an established and engaged audience who trust and value their opinion...

Influencer marketing has taken the world of social media by storm Almost every brand now has a dedicated section within their marketing strategy for influencers and it's not surprising why Influencers can be a really powerful way to convey your...

Influencer marketing has been around for the best part of a decade now and initially, it wasn’t clear how big of an impact it was going to have on both brands and consumers Looking back, it's hard to believe it would be as successful and...

In 2010, only those with a 'celebrity' status were considered to be influencers Fast forward 10 years, and even though celebrities still have a role to play, an 'influencer' can now refer to anyone who has an established social media following and...