Tag: Digital PR

Another month means another round up of PPR news - and what a month it's been! From filming the 50th episode of our 'Embracing Marketing Mistakes' podcast, to a new project win, brilliant coverage and a whole load of great work, August was a...

Imagine a world where your PR campaigns are crafted by machines, yet missing the warmth and personality of a human! The PR industry is known for being dynamic and evolving with changes to society However, we are now in an age where generative AI can...

We're back with another campaign round up, looking at some fresh and fantastic campaigns With campaigns across music festivals, TV shows and fashion – here are the ones that we’ve not stopped talking about recently Domino’s Rocket Man We...

It’s time for another campaign round up! From vending machines serving books instead of snacks, to campaigns that celebrate the Coronation and the Eurovision – here’s some recent campaigns that have caught our attention Penguin’s Vending...

As a PR or marketer, you've probably come across social listening tools or you might have even delved into the world yourself Social listening might sound like it's just a social media tool - but it is much more powerful than that! Social media...

Digital PR is a great tactic for driving traffic and brand awareness, which can be matched across your offline and online marketing campaigns In this blog, we're going to be looking at how to integrate digital PR campaigns into your wider digital...

We’re back with a campaign round up, and this time we’re looking at World Cup campaigns! While hopes may have been dashed for England (seriously, we don’t want to talk about it), there have been some interesting campaigns that have helped put...

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond 'building links' It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media...

As always, we’ve been keeping our eye out for some exciting and stand-out social media and PR campaigns Here, we've put together a round-up of those that have caught our attention recently Let’s take a look! Bella Hadid’s spray-painted...

At PPR, we love a good joke and we love PR – making last month, April, a fantastic month for our campaign round up! April Fool’s Day saw some great campaigns that made us do a double take but as always, there were some during the month that made...