This week I have been doing quite a bit of analysis and research into bloggers and online influencers This has become part of my day job reading, researching and engaging and I am often asked by other PR professionals to give recommendations on some...
Read MoreI love this clever Christmas digital campaign from eBay it even has a charitable element to it but the interactive nature of the screen is very clever too Watch the clip and see what you...
Read MoreThere’s a longstanding perception that Christmas starts early for PRs, what with all that wining and dining of journos, and schmoozing of clients, ehbut actually, nothing could be further from the truth It’s true that media relations activity...
Read MoreOnly a few years ago blogs were used as online diaries and rarely utilised for their huge search engine and online PR benefits In the past few years that has all changed as blogs are much more widely used as a way of bringing a human voice to a...
Read MoreThis post was inspired by a post from an online friend of mine Andy Merchant Andy put together a list of three free Twitter apps that he thought were useful I tested them out on the term “Tweasier” as a test and I got a mixed bag of results...
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