Tag: video marketing

Over the past few months, brands across the UK have launched a wave of creative and unexpected PR campaigns that have captured public attention and sparked conversations online From playful nods to local culture to viral video recreations and...

The tide has turned on AI in video recently There’s been great scepticism about whether AI can match the quality of traditional video, and whether it’s ethical to use But the introduction of Google Flow, the tech giant’s new tool generating...

Struggling to make your B2B marketing 'sexy' In our latest podcast episode, we have the pleasure of discussing this topic with seasoned growth marketing specialist, Tom Basgil Tom is award winning international B2B specialist, Editor, and...

It is no secret in the world of social media marketing that video content can help your brand standout An effective video content strategy can both tell the story of your business in a clear, concise way, as well as engage users through striking...

As video content becomes increasingly popular, businesses are looking for ways to maximise the return on investment (ROI) from their video content Repurposing video content is an excellent way to achieve this, allowing brands to get greater use of...

Pre COVID-19, we regularly ran real world events up and down the country (Birmingham, Manchester, Nottingham, and other major cities) known as our ‘Breakfast clubs’, for brands to attend, receive the latest industry insight and knowledge,...

Video content is a fantastic way to engage audiences, informing and capturing your brand's message to your target audience in ways which still imagery simply cannot Videos are also a great storytelling device Strong visuals or animation, supported...

Video is a powerful PR and marketing tool, used by so many in the industry to build stronger, more impactful relationships with businesses and customers A brand using video marketing effectively will enjoy an increase in sales, conversions, and...

We can’t quite believe another year has almost been and gone – 2022 has gone by in the blink of an eye We couldn’t end the year without our annual round-up of some of our favourite Christmas adverts, the perfect way to get us excited for the...

Video has taken the world of marketing by storm over recent years From a content perspective - video is king! It can be used to convey brand messages, promote a new product or service, share thought leadership from a key spokesperson - the...