Tag: Facebook

It's estimated that over eight billion videos (the estimated population of humans on planet Earth) are watched on Facebook each day Facebook video is a fantastic tool for marketers, looking to capture a brand's story, promote a campaign or showcase...

For the uninitiated, Facebook advertising can be a daunting place, made only worse when your campaigns are not generating good results No matter the budget you put into your campaign, sometimes it’s clear that an overarching change in strategy is...

With 229 billion daily users and over 36% of the world's population with an active account, Facebook is the most used online social network worldwide With that in mind, how can your business or brand possibly not consider Facebook advertising...

Despite the fact that there's been multiple new and improved social media platforms created in recent years, Facebook still continues to be the most popular site There are over 27 billion active accounts on the platform - which when it comes to...

Social media advertising is a powerful way to communicate your brands products, key messages and services to a wider audience It can allow you to target people with a genuine interest in what you can offer and will in turn, lead to increased...

With social media now a well established tool for businesses, and a huge part of day-to-day life for most people, it is more important than ever to ensure your business or brand maintains a presence, keeps up to date with all current trends and...

Keeping up with Facebook’s ever-changing algorithms and ensuring you’re not only delivering the right kind of content for your audience but posting at the right times isn’t always the easiest of tasks, but we’re here to break it all down to...

Since its introduction in 2016, Facebook Live has become an important marketing tool for brands globally In fact, in 2017 one in every five videos uploaded to Facebook was a live broadcast And the popularity of live video only continues to grow;...

So, in Mark Zuckerberg’s ongoing quest for greater transparency (at least, on the PR front) following the US Elections, he’s just announced plans to throw open the previously hidden world of Facebook advertising While the focus is largely on...

Back in April, the annual Facebook F8 conference revealed a heap of new and exciting features heading our way Although mainly aimed at developers, CEO Mark Zuckerberg’s announcements are set to have huge implications for users From apps to virtual...