Tag: Crisis Communications

A brand's reputation can change in an instant With consumers becoming more aware of the way a business handles crises, it's now a crucial part of overall strategy This year, several well-known UK and global brands faced serious challenges However,...

The food industry faces numerous challenges - brand awareness, customer retention and most importantly food safety Food safety concerns can have a detrimental impact on businesses, leading to loss of reputation, customer trust, and even legal...

In the fast-paced and highly competitive world of the food and drink industry, scandals and setbacks are bound to occur Whether it's a food contamination issue, a product recall, or a public relations nightmare, it's imperative for food and drink...

We are officially over half-way through 2022 - where is the time going! So, we thought it was about time for a roundup of the top five PR disasters so far this year Read our round up from last year, here From governments comms gone wrong (again!)...

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis Key contacts, templates, and comprehensive protocols on how and when to...

Social media is an increasingly important element in a successful crisis management approach With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating...

Well, what a year it has been! 2021 has almost come to a close and in all honesty, we are still trying to process 2020 It's been a year full of some amazing PR stories and campaigns and also some that didn't quite hit the mark For our final PR...

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place Crisis communications is an important aspect to tackle as a business...

Brands and businesses know how important it is to protect their reputation In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo It doesn’t take much to provoke a crisis,...

We are officially halfway through 2021, where has the time gone! Already this year there have been some amazing campaigns and then some that didn't quite hit the mark Here we've looked back at June and shared the campaigns that caught our eye for...