Prohibition blog

With the latest advancements, more people now prefer to research products on social media apps rather than traditional browsers According to TikTok’s official data, 57% of users use the search function to research products, while 25% search...

In the wake of its 16 Oscars nominations, the most received by a single film in history, Sinners has become impossible to ignore Its opening weekend brought in $62 million globally, making it the biggest debut for an original film since 2019 To...

Amid the evolving AI landscape, Meta is making significant investments to fuel future growth, and everyone should be thinking about it going into 2026 What Meta Just Launched  Meta is expanding language support for its AI translation features...

Over the past few weeks, brands have been pushing the boundaries of creativity with bold, unexpected campaigns that have sparked conversations and turned heads From playful digs at tech trends to immersive dining experiences and quirky product...

By Will Ockenden, Director/Owner at Prohibition, and co-host of Embracing Marketing Mistakes podcast Today, podcasting is a cornerstone of content marketing strategies for businesses across the world With over 500 million regular listeners...

Football clubs are no longer merely a sporting entity – they’re content brands Enjoying massive followings across multiples platforms, like TikTok and Instagram, clubs have taken to short-form and long-form storytelling Aimed at building and...

Influencer marketing has become a cornerstone of modern digital strategy, helping brands connect with audiences in a more personal and authentic way While celebrity endorsements and macro-influencers have traditionally dominated this space, brands...

In 2025, the creator economy is no longer about who shouts the loudest Brands are shifting away from one off sponsored posts and mass reach influencers and instead focusing on partnerships that deliver real connection, long term value, and...

Social media continues to evolve fast, and recently there have been major updates across Instagram, Facebook, TikTok, and X From new ways to engage audiences with auto-scroll and music-enhanced posts to fresh communication tools and AI-driven...

In an age where technology and creativity increasingly collide, a new kind of influencer is on the rise One that’s not human, but artificial intelligence These AI influencers are popping up and increasing in popularity and are becoming more common...