We may not know much about the Super Bowl or the NFL here at PPR, but we do know about influencer marketing and influencer campaigns! With the Super Bowl this past week, all of us in PR and Marketing had our eyes peeled for what campaigns would be...
Read MoreIt's just over a month into 2025 and we’ve already seen a big shift in how consumers are using social media With new platforms, features and trends emerging all the time, its no wonder social media has changed the way we consume news From the rise...
Read MoreAs we kick off 2025, social media platforms are already making major updates that impact us advertisers From Meta’s decision to keep community notes off paid ads to Instagram’s new tool for testing content with fresh audiences, there’s plenty...
Read MoreIt’s been a big year for social media updates and as we near the end of 2024, here are some updates you may have missed recently: Trial Instagram reels before publishing them Instagram has just introduced a trial reels capability allowing...
Read MoreLast week, The Guardian announced they would no longer be posting on Elon Musk’s X, citing concerns about the proliferation of far-right propaganda and conspiracy theories on the site The Guardian is not the only organisation to make this...
Read MoreThe festive season is the ultimate opportunity for brands to connect with audiences, but it can also be the most difficult due to the saturation With its ability to blend authenticity, storytelling, and reach, influencer marketing continues to shine...
Read MoreThere’s been lots of social media updates recently, meaning lots for marketers to be aware of! Here’s an overview of some of the key changes you may have missed Reddit users and revenue boom Reddit has recently published its third performance...
Read More2024 has truly delivered an impressive line-up of marketing campaigns so far, each pushing boundaries and connecting with audiences in imaginative, impactful ways From celebrating life’s little joys to innovative twists on packaging and mental...
Read MoreYouTube Shorts Get Longer, Threads Surges, and TikTok Challenges Google: What Marketers Need to Know
With the social media landscape ever-changing, it can be hard to keep up with everything Here we’ve summarised everything you might have missed in the social media sphere over the last month The rise of threads: According to recent data from...
Read More2024 has been a blockbuster year for UK marketing campaigns, with brands pulling out all the stops to push the envelope and connect with audiences in fresh, creative ways From tech-fuelled outdoor adventures to nostalgia-fuelled marketing moments,...
Read More
