Tag: social media

A recent study conducted by EnTribe has found that 90% of people no longer trust influencers The study also noted that consumers are more likely to purchase from brands that share UGC and reviews from real-life customers  In the age of social...

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Social media platforms like TikTok and Instagram have become powerful tools for content creators to showcase their video skills and engage with an online audience However, as more video content continues to be uploaded and promoted, it is crucial...

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It’s time for another campaign round up! From vending machines serving books instead of snacks, to campaigns that celebrate the Coronation and the Eurovision – here’s some recent campaigns that have caught our attention Penguin’s Vending...

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User generated content (UGC) has become a critical component of social media marketing in recent years It refers to any content created by users themselves, rather than by a brand or business It has become increasingly popular because it allows...

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As a social media platform that has seen an unprecedented rise in popularity, TikTok has captured the attention of millions of users around the world With its unique video format, catchy music, and viral challenges, TikTok has become a global...

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It is no secret in the world of social media marketing that video content can help your brand standout An effective video content strategy can both tell the story of your business in a clear, concise way, as well as engage users through striking...

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It's estimated that over eight billion videos (the estimated population of humans on planet Earth) are watched on Facebook each day Facebook video is a fantastic tool for marketers, looking to capture a brand's story, promote a campaign or showcase...

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When it comes to setting up your social media ads, making sure that you've got the right targeting is crucial to ensure they deliver results With so many options it can be hard to figure out which audience best suits your campaign and how to use the...

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If you're an SEO marketer and you're not already addicted to TikTok, then you're going to love it a whole lot more after today Their latest update now shows trending SEO terms in the search bar when you search for a query: Generally, this...

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As a PR or marketer, you've probably come across social listening tools or you might have even delved into the world yourself Social listening might sound like it's just a social media tool - but it is much more powerful than that! Social media...

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