Category: Social media advertising

I’m sure you don’t need me to tell you that utilising social media can be great for your business But, are you using social media as effectively as you could be, and maximising your chances of success on platforms such as Facebook...

So, in Mark Zuckerberg’s ongoing quest for greater transparency (at least, on the PR front) following the US Elections, he’s just announced plans to throw open the previously hidden world of Facebook advertising While the focus is largely on...

Facebook has recently announced some significant changes that have the potential to impact upon the way we manage communities and post content on behalf of brands everywhere...

In the next few months, politics will be all over the news agenda with the EU referendum, campaigning to either leave or stay in the EU At one point, campaigning meant that a group of people would knock on every door in the street and persuade you...

Snapchat is becoming big news Despite being only three years old, the popular ephemeral photo-sharing app has taken off in a big way, and has already rebuffed a lucrative take-over bid from Facebook, seen its user numbers rocket and has now been...

Nike, Wayne Rooney and Jack Wilshere have recently come under scrutiny for advertising tweets that Rooney put out on his personal account The main issues that the ASA had with Rooney’s the tweet back in January was that it wasn’t made clear...

As of today, the Advertising Standards Authority (ASA) has the power to monitor companies’ website content in a similar way to ‘paid for’ advertising What’s more, you may think twice about what you post on the likes of Twitter and LinkedIn,...