Author: Chris Norton

We recently hosted a webinar titled From Launch to Loyalty: Cutting Through Food and Beverage, where we dived deep into some of the biggest challenges Food and Beverage brands face today – and more importantly, how to overcome them If you're a...

As university marketers, you all know how challenging it is to stand out in an increasingly competitive landscape Shrinking budgets, the struggle to recruit postgraduates, and declining trust in traditional media are issues we face daily However,...

Crisis management is something every company needs to implement as part of its business processes It is an essential component of business continuity planning Without a documented plan, how would you handle a crisis You might be thinking...

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place Crisis communications is an important aspect to tackle as a business...

Over the past few years, there has been a significant advancement in social media marketing Previously, strategies were focused on increasing interaction and establishing a more real and personable online presence These days, customer...

Understanding social PPC for your business Pay-per-click (PPC) advertising is a critical component of any digital marketing strategy Why you may ask! Because digital marketers are finding an increase in performance with pay-per-click advertising...

One of the biggest things that businesses need to be doing right now is paying attention to their customer base They need to understand who their customers are, where they are, and what they’re looking for All this information put together can...

LinkedIn is known amongst B2B professionals as a sleeping giant Despite its highly engaged member base, functionality and innovation across the platform is often frustratingly slow That said, this dinosaur of a social network is catching pace And...

Comments by Chris Norton, Managing Director of leading insight lead communications agency, Prohibition We’re willing to hedge our bets and say that your B2B marketing strategy didn’t exactly take off as you’d hoped last year… You’re...

Copy this code to embed this infographic on your website: <a href="https://prohibitionprcouk/digital-marketing/social-media//prohibition-launches-social-media-timeline-for-2020/"><img style="width:100%;"...