Tag: social media influencers

In 2010, only those with a 'celebrity' status were considered to be influencers Fast forward 10 years, and even though celebrities still have a role to play, an 'influencer' can now refer to anyone who has an established social media following and...

Whether we want to or not most of us will have come face to face, or face to phone, with a piece of influencer marketing today If you’re an avid social media user you’ll have become accustomed to picking out sponsored content, but if you’re...

Influencer marketing is at the forefront of an advertising revolution Seen as one of the most persuasive forms of modern marketing, an increasing number of brands are turning to social media stars to market their products and services  However,...