Full Service Marketing & Podcasting Agency Leeds |

Integrated Podcast marketing – supercharge your brand trust and authority

Podcasting has surged massively in recent years, and the statistics don’t lie. There are 464 million podcast listeners globally as of 2023, and this number is predicted to reach 504 million by 2024. And it’s clear to see why, with more people on the move, their easy accessibility has made them a hit with all.

In fact, B2B podcasting is one of the most-engaging content marketing mediums around and forward-thinking marketers are reaping the rewards;

Trust and Thought-Leadership. 43% of UK B2B decision makers use podcasts to get their business-related content (LinkedIn 2023)
Lead Gen. 77% of marketers find podcasts the most efficient content for lead generation (Source: Exploding Topics)
Relationships. 80% of B2B audiences listen to ALL or MOST of each episode – what other content marketing medium can capture that much attention? (Source: Nielsen)

Taking podcasting into the future

Despite their popularity, too many podcasts fail to drive meaningful marketing results or remain steadfastly ‘old-school’ in their approach, relying on audio-only formats and not integrating with broader marketing activities.

This is because many have not taken advantage of the cutting-edge marketing technologies available, from AI to social media insights and integrated marketing techniques.

At Prohibition, we have created a new podcast offering that combines some of the most exciting technologies to drive the discipline forward. Our innovative approach, “Podcasting 3.0,” is a sharper, more focused, and higher-impact offering, delivering numerous benefits

Cutting-edge concepts. Land on podcasting concepts that genuinely cut through
Precise amplification Amplify your podcasts with laser-sighted accuracy to drive meaningful results, whether it’s lead generation, influence, or engagement.
AI-driven content Leverage AI to find viral segments that will make you famous.
Content marketing machine Supercharge your podcast as a content marketing powerhouse.

Prohibition’s Proprietary Three-Stage Podcasting Process

With so many podcasts in the market, how do you stand out? The answer lies with Prohibition and our unique three-stage process, which helps businesses create high-quality, engaging podcasts from scratch, achieving real business results.

We’re already seeing great success. From our own award-winning in-house series *Socially Unacceptable* to productions with brands like luxury retailer Watches of Switzerland Group and sales specialist Huthwaite International, we know what it takes to succeed.

We even guarantee your podcast gets in front of the right people, with a minimum of 4,000 subscribers and 15,000 downloads within the first month.
Join us in the future of podcasting with Prohibition’s integrated podcast marketing services. Transform your podcast into a powerful tool for building trust, authority, and driving business results.

As an integrated Podcast Services Agency, we provide a range of services to support podcasters in creating, producing, and promoting their podcasts.

Insight-Driven Concept Creation Using the latest insight tools, we develop concepts that will connect with your audiences in meaningful ways, driving them to action
Podcast production. Assistance with recording, editing, and mixing audio content to create high-quality episodes.
Show notes and transcription. AI-powered show notes for SEO and audience engagement, plus transcriptions for accessibility and additional content
Graphic design Creation of podcast cover art, episode artwork, and social media graphics to help promote the podcast
Marketing and promotion Promotion through social media, email marketing, and other channels to reach a wider audience, using AI to identify the most viral clips
Podcast launch strategy Planning and executing a successful podcast launch to generate buzz and attract listeners

What is podcasting?

Podcasting is a form of digital media that has become increasingly popular over the years. It’s essentially a series of audio or video recordings that are distributed online through various platforms, such as Apple Podcasts, Spotify, Google Podcasts, and more, covering every topic under the sun.

However, despite being an established medium, Prohibition’s unique three-stage AI and insight-driven podcast process brings something new to the market. Whether it’s guaranteed results, insight-led topics that are sure to land, or a suite of multi-media content formats that will dominate your socials and bring you outstanding value, we know one thing; it will get you the right kind of attention.

Why is podcasting important?

Podcasts improve SEO

Podcasts improve SEO because they provide fresh content that is keyword optimised, when people search for keywords related to your podcast, they’ll come across your content. Additionally, podcasts can be transcribed, which can also make your content more discoverable.

Podcasts build trust and relationships

Podcasting is an intimate medium that allows for a connection between the host and listeners. This connection builds a sense of community and trust. This relationship can lead to loyal listeners who will engage with your brand, share your content, and even become customers.

Podcasts drive leads

There’s few content marketing mediums that grab as much of your audience’s attention as a podcast, with 80% of listeners sticking around for an ENTIRE episode. And this drives business results, with 77% of marketers claiming podcasting is their most efficient lead gen content (Source: Exploding Topics).

Brands That Trust Us For Content Marketing

Our services

Podcast Strategy

Our podcast strategy service is designed to help you create a podcast that listens to your target audience. We’ll work with you to identify your target audience, develop a content plan, and determine the best format for your podcast.

Premium Podcast Production

Our integrated production service includes everything you need to create a high-quality podcast. From audio and video recording, to engaging editing, sound design and music composition, our team of experts will work with you every step of the way to ensure your podcast sounds professional and engaging.

Podcast Distribution

Once your podcast is complete, we’ll help you distribute it and ensure your podcast is accessible on all major platforms, including Apple Podcasts, Spotify, and Google Podcasts.

Podcast Amplification with Guaranteed Results

To amplify your podcast further, as an additional service, we’re here to promote your podcast through a wide range of services (including social media, paid advertising, and public relations) to put your podcast in front of your audience. We’ll even guarantee results with at least 4,000 high-quality subscribers and 15,000 – 19,000 downloads within a month.

Why choose Prohibition?

We’re committed to helping brands create high-quality podcasts that engage, inform, and entertain their audience. From podcast strategy to production and distribution, we have years of podcast experience, so we can make yours a go-to listen with your target audience!

And we can create your podcast, as well as promote it. We’re an award-winning content marketing agency, with a team of creative content, video production, sound, design, digital marketing, and paid advertising experts in-house.

So, believe us when we say we can create a podcast like no other! Contact us today to get started.

What other content marketing services do we offer?

Video Services

Our Latest Work

Mr. Bates v. The Post Office

Rob Burrow MBE’s Beer launch

Autoglym’s iconic product launch

What other video projects do we work on other than podcasts?

We’re not limited to podcasting, our video team can also create corporate, animation, TikTok videos, and more. We also have graphic and digital designers that can help to make your video projects all the more engaging! Contacts us for further information on our full-service creative agency services.

When did podcasting become popular?

Podcasting has become increasingly popular in recent years, but it’s not a new concept. The first known podcast was actually created in 2003, but it wasn’t until around 2004-2005 that podcasting started gaining traction and becoming more mainstream.

Where can you listen to podcasts?

Anytime and anywhere, millions of people tune in every day to listen to their favorite shows. Luckily, there are a ton of different ways to access podcasts, so you can listen to them wherever and whenever you want.

First and foremost, most podcasts can be found on popular streaming platforms like Spotify, Apple Music, and Google Play Music. These platforms have dedicated podcast sections that allow you to browse thousands of shows by genre, topic, or popularity. You can also use these platforms to subscribe to your favorite podcasts and receive notifications whenever new episodes are released.

Are podcasts better than video?

It really depends on what type of content you’re looking for and how you want them to consume it. Podcasts are great for people always on the go and like to multitask, whereas videos provide a more engaging and visually appealing experience.

The great thing about podcasts is that they can also be repurposed for other channels, for instance, the audio from video podcasts can be used for blog content or social media channels.

What equipment do you need for a podcast?

You will need a high-quality MIC to capture your voice and ensure that your listeners can hear you loud and clear, audio editing software to enhance the podcasting experience for the listener, and you may also need video editing software to add cool transitions or graphics.

This can all get tough to handle and costly, that’s why it’s best to hire a podcast agency that has experience (that’s us)!

Why is it important to market a podcast?

With the increasing popularity of podcasts, it’s important to have a solid marketing strategy in place to ensure that your podcast reaches the right audience and stands out from the competition.

That’s where we can also help, we can promote your podcast using our wide range of integrated services, including; public relations, social media, paid social advertising, content marketing, email marketing, and more.

What sectors do we work in?

Our decade of experience has enabled us to work in a wide range of sectors, including; B2B PR, Hospitality PR, Public Sector PR, Food PR, Drink PR, Luxury PR, Technology PR, Automotive PR, Higher Education PR, Property PR, Retail PR, Health & Beauty PR, FMCG PR, and Travel PR.

Podcasting Agency