Category: Public Relations

We're back with another campaign round up This time we're looking at the best so far for 2023, the ones that have caught our and the UK media's attention for all the right reasons! Bert’s Books' viral display of the Prince Harry autobiography It...

When people refer to 'evergreen content', what they mean is content that is non-time specific and continually stays relevant for readers over a long period of time Essentially it is content that will be just as relevant next year as it is today A...

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry It involves developing relationships with tech journalists, bloggers and influencers, as...

With every new year comes a flurry of new initiatives and awareness days to tap into – Dry January, Veganuary, new year – new me, the list goes on As such, January has become a key month for brands operating in these sectors, as they look to...

For our first campaign round up of 2023, we're starting with a throwback! We’re looking back at our favourite campaigns of 2022, as well as the PR disasters of the year From the creatively clever to those that we just know had PRs scrambling, here...

Digital PR is a great tactic for driving traffic and brand awareness, which can be matched across your offline and online marketing campaigns In this blog, we're going to be looking at how to integrate digital PR campaigns into your wider digital...

As 2022 draws to a close, we’re reflecting on some of the top food and drink PR campaigns from the year From virtual subways to coffee-stained trainers, we’ve rounded up some of the most eye-catching and creative food and drink campaigns from...

Digital PR is a broad landscape, especially when it comes to campaigns There’s a vast amount of campaign types for your brand to use to grow online authority, everything from infographics to hero campaigns, to newsjacking campaigns If you are...

We’re back with a campaign round up, and this time we’re looking at World Cup campaigns! While hopes may have been dashed for England (seriously, we don’t want to talk about it), there have been some interesting campaigns that have helped put...

The run up to Christmas is a key marketing period for most brands, but especially fashion brands As people frantically look to find outfits for Christmas parties and festive get-togethers, or the perfect present to gift their family or friends,...