Category: Digital Marketing

We’re always staying on top of the latest social media updates and trends to make sure our social content is relevant and engaging for our target audiences - take a look at our latest round-up below! Instagram After an array of changes to reels...

TikTok has truly taken the social media world by storm As the most downloaded app of 2021, TikTok has surpassed over one billion active users on the platform, providing endless centertainment from creators around the world Formally recognised as...

2022 has been a busy year so far for social media changes and updates, with significant shifts being made frequently on every platform We’ve zoned in on the most significant recent changes that will impact upcoming social media activity Take a...

Podcasts have risen in popularity significantly over recent years and they can be a very powerful tool for businesses wanting to reach their target audiences and communicate key messages Here we've taken a look at the background of podcasts and...

With 229 billion daily users and over 36% of the world's population with an active account, Facebook is the most used online social network worldwide With that in mind, how can your business or brand possibly not consider Facebook advertising...

This year we have started to see an array of technological advancements within the Metaverse Who would’ve thought that the creation of digital influencers could give brands the opportunity to leverage influencer marketing with no physical...

Social media marketing is an ever-changing environment and keeping up with the latest changes and trends is essential, there's been a lot happening in July! Take a look at our round up below: Instagram changes it video layouts  Instagram is...

Influencer marketing is a very powerful strategy and a great way for brands to connect with their target audiences in a unique way Influencers can impact the purchasing decisions and opinions of their audience, as they have the ability to connect...

Social media has evolved yet again throughout June, with changes and new test features being introduced across multiple platforms - giving social media marketers more trends to keep an eye on Here's a round up of what changed throughout...

Few brands advertise on just one channel However, for an effective social advertising strategy across platforms, Twitter should always be considered a priority Twitter advertising is an opportunity for your brand (or client) to successfully promote...