Category: Public Relations

It’s time for another look at the good and bad PR campaigns from last month You can find the roundup of February’s campaigns here Without further ado, we’ll get straight into the campaigns that had us applauding throughout the month of March,...

Following on from January’s good and bad PR campaigns round up, which you can find here, we thought it was time to delve into February’s Let’s jump right in and have a look at some of the campaigns that were up to scratch in February and the...

The first month of the year was an interesting one across the board With lockdowns and restrictions galore, it wasn’t exactly the new beginning that we may have all wished for However, the world of PR did give us some campaigns to smile about and...

With the fast-paced digital world that we all live in – staying relevant and front of mind has never been more important for brands PR can help brands reach a wider audience, promote products, offerings and services and also ensure that they stand...

Whenever faced with a bad, negative or stressful situation – there are two options You can either deflect and avoid it or you can embrace it and make the most of it Of course, it’s no secret that COVID-19 has been one of the biggest crises...

It’s the age old challenge for start-ups, PR execs and marketers Is there really a hard and fast way to pitch to a journalist successfully This is a great question, and one that comes up more and more in our workplace, at social events and at...

Update: We have a more recent article and you can check out our top PR Crises from 2021 We’re just about halfway through 2020 and already a selection of PR crises have occurred Some have taken place due to campaigns by PR and marketing teams not...

This current time is a period of change and adaptation for many – including journalists The news agenda has changed and what once might have been front page news simply might no longer be of interest As the UK adapts to lock-down life, the content...

In today’s competitive market, it’s becoming increasingly difficult for brands, across all sectors in B2B and B2C industries, to stand out from the crowd and be recognised and noticed Because of this, effective PR campaigns that are innovative...

It goes without saying that press office skills are vital in public relations However, as well as issuing standard releases (eg product launches, company news, events, etc) it's really important to be as proactive as possible when to be successful...