The first month of the year was an interesting one across the board With lockdowns and restrictions galore, it wasn’t exactly the new beginning that we may have all wished for However, the world of PR did give us some campaigns to smile about and...
Read MoreWith the fast-paced digital world that we all live in – staying relevant and front of mind has never been more important for brands PR can help brands reach a wider audience, promote products, offerings and services and also ensure that they stand...
Read MoreWhenever faced with a bad, negative or stressful situation – there are two options You can either deflect and avoid it or you can embrace it and make the most of it Of course, it’s no secret that COVID-19 has been one of the biggest crises...
Read MoreIt’s the age old challenge for start-ups, PR execs and marketers Is there really a hard and fast way to pitch to a journalist successfully This is a great question, and one that comes up more and more in our workplace, at social events and at...
Read MoreUpdate: We have a more recent article and you can check out our top PR Crises from 2021 We’re just about halfway through 2020 and already a selection of PR crises have occurred Some have taken place due to campaigns by PR and marketing teams not...
Read MoreThis current time is a period of change and adaptation for many – including journalists The news agenda has changed and what once might have been front page news simply might no longer be of interest As the UK adapts to lock-down life, the content...
Read MoreIn today’s competitive market, it’s becoming increasingly difficult for brands, across all sectors in B2B and B2C industries, to stand out from the crowd and be recognised and noticed Because of this, effective PR campaigns that are innovative...
Read MoreIt goes without saying that press office skills are vital in public relations However, as well as issuing standard releases (eg product launches, company news, events, etc) it's really important to be as proactive as possible when to be successful...
Read MoreIt’s hard to believe that it’s already been more than two weeks since the CIPR Yorkshire and Lincolnshire Pride Awards held at the Queen’s Hotel in Leeds As we all filed into the venue and found our seats, it’s safe to say that the team was...
Read MoreHere at Prohibition, we love to sink our teeth deep into projects that test our creativity, event management skills and media expertise, so when Yorkshire Water offered us the opportunity to carry out a creative project that promoted their ambition...
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