Prohibition blog

Influencer marketing has become a major tool for businesses as part of marketing strategies to help reach and engage target audiences and convey key brand messages In recent years, we've seen this develop to now be utilised as a tool to drive...

As a social media platform that has seen an unprecedented rise in popularity, TikTok has captured the attention of millions of users around the world With its unique video format, catchy music, and viral challenges, TikTok has become a global...

In a world where so many brands have a dominant voice online, it can be hard to cut through the noise sometimes and make your brand be heard Reactive PR is however a tool that can be utilised to do so In a nutshell, what reactive PR actually...

In the world of Public Relations, establishing your brand as an industry expert is crucial for gaining credibility, building trust, and maintaining a competitive edge Thought Leadership, positioning your brand as an expert in your industry or niche,...

Another month means another meet the team! For April, get to know all about Dawn, our Digital Marketing Manager and major Justin Bieber fan girl How long have you been at Prohibition I joined Prohibition last July 2022, so around 8 months, will...

Measuring the success of your PR activity can be difficult, as results are often more tricky to quantify than traditional advertising and marketing campaigns So how do you measure the success of your PR efforts We’ve compiled a list of key metrics...

It is no secret in the world of social media marketing that video content can help your brand standout An effective video content strategy can both tell the story of your business in a clear, concise way, as well as engage users through striking...

The first quarter of 2023 has come to an end, but social media updates and changes have not! We've rounded up the latest updates below, stay tuned for the latest on TikTok's misinformation battle Instagram introduce search ads Instagram is...

It is no secret that influencer marketing is one of the most popular methods brands use to try and tap into their target demographic It is becoming more influential in the habits of the public with 8 in 10 people admitting to having purchased...

As video content becomes increasingly popular, businesses are looking for ways to maximise the return on investment (ROI) from their video content Repurposing video content is an excellent way to achieve this, allowing brands to get greater use of...