Prohibition blog

The Light

Viewing posts tagged The Light

How to create quality video content that engages your target audience

In today’s world of mindless scrolling, creating quality content that leads to increased interactions and engagements is vital. Recent research suggests that 55% of users are more likely to pay attention to video content that appears on their feed, so below we’ve highlighted our top tips for how to create and promote quality video content, by drawing on a recent project for The Light, a shopping centre in the heart of Leeds.

Read More

Prohibition Pirate Takeover

Here at Prohibition HQ, we love creative social campaigns of all natures, and video content is no exception. So when our lovely city centre client, The Light, informed us that they would be hosting another pop-up bar – after the success of the Game of Thrones-themed Stark’s Tavern – we couldn’t wait to get creative. The theme this time? Pirates.

Read More

Prohibition reviews Fire Lake Grill House and Cocktail Bar at Radisson Blu

To celebrate the launch of Radisson Blu’s brand new, standalone Cocktail Bar and Grill House – named Fire Lake with reference to its Minnesotan roots (for those of you who aren’t aware, Minnesota is known as ‘the land of 10,000 lakes’ and actually has 11,842) – The Light’s social media team was invited for lunch to experience first-hand what the new venue has to offer. 

Read More