It’s been an exciting time at Prohibition PR. What with new offices in Chapel Allerton and a raft of new account wins, we need to expand the team.
As you’ve probably figured out, we’re not old fashioned when it comes to PR. While we do ‘the traditional stuff’ very well indeed, we’re constantly pushing the boundaries of what you would expect from a PR agency. So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding.
In this Account Executive graduate job, your role will include:
• Establishing an understanding of clients’ business objectives and relevant wider industry issues
• Coordinating PR programmes to support clients’ business objectives
• Developing working relationships with clients, media, and other advisers
• Drafting and editing press releases and articles
• Promoting news stories both over the phone and in person to relevant media
• Liaising with advisers to discuss PR and social strategies
• Dealing with new business activities
• Collating and analysing media coverage
• Organising meetings and conference calls
• Attending press launches
• Researching the media and conducting background research
While we do ‘the traditional stuff’ very well indeed, we’re constantly pushing the boundaries of what you would expect from a PR agency. So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding.
• Be responsible for the day to day tactical activities and delivery of press office items i.e. press releases/case studies/features tracking
• Be responsible for admin issues on the account and employ good filing systems
• Stay on top of coverage at all times (scanning, filing, sending and analysing)
• Demonstrate your ability to identify coverage opportunities and target successfully
• Support your account manager on day to day account activity
• Report back to your team effectively, esp if any delays or problems occur
• Ensure you have excellent time management skills
• Be a ‘news junkie’ – regularly monitor key publications across all clients
• Seek opportunities to build relationships with key media
• Stay on top of core media features tracking
• Demonstrate/develop excellent writing skills
• Demonstrate ability to work effectively across multiple accounts
We’re looking for someone with a definite interest in all things social media and PR. But more than anything, a hunger to learn and the right attitude is key. We want someone who has their finger firmly on the pulse of digital and PR developments, as well as popular culture.
Skills & experience
All applicants must have a degree.
Degree: • At least a degree with a 2:1
• Prior knowledge of public relations and social media is desirable
• The ability to develop a network of contacts with journalists and influencers
• Fantastic presentation skills, both written and verbal
• Great analytical and administrative capabilities
• Good knowledge of Microsoft Office (Word, PowerPoint, and Excel)
Here’s what we’re after:
Preferably we’re looking for someone with at least 6-12 month’s PR experience, with a definite interest in all things social media but if you don’t have any don’t worry. Someone who blogs, knows their Foursquare from their flickr, and at least pretends to understand Google’s spiders.
But more than anything, a hunger to learn and the right attitude is key. We want someone who has their finger firmly on the pulse of digital and PR developments, as well as popular culture.
We’re a small team but growing. If you’re interested in growing with us, and rolling up your sleeves to get involved in all aspects of our client work then get in touch.
Send your CV to hireme @prohibitionpr.co.uk along with a brief overview of why you think we should hire you.
No agencies please.
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- Students and social media: how do millennials really use social? - June 1, 2016