For years, flowers were a bedside mainstay for patients being treated in hospitals. With holistic benefits and the ability to brighten up a dingy hospital room, families and friends alike turned to bunches of lilies and tulips to raise the morale of loved ones undergoing medical attention. That’s no longer the case, with 92% of the UK’s NHS hospitals now officially banning fresh flowers. We wanted to set this right, and on behalf of our client Country Baskets, we’ve launched the awesome ‘Power of the Flower’ campaign.Read More
How often do you post an update on your Facebook brand page? Weekly, every other day, daily, more often than that even? There’s not necessarily a right or wrong number of times to post updates, and your appropriate post frequency depends heavily on your brand, the purpose and broader strategy of your page and how interested or engaged your audience is.Read More
So 2014 is now well and truly upon us and I think I am right in saying our lives would be incomplete now without the social web. When you take a careful look around everyone seems to have their smartphone either glued to the palm of their hand or a tablet within grabbing distance. It appears we have all become obsessed or addicted to using our phones and we seem to get a strange kind of anxiety when we can’t find them.
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Sadly sometimes it’s inevitable that from time to time, customers will have a small gripe with your company, and if you have a social media presence it can often result in people becoming rude or abusive on your online platforms.
In order to try and contain or extinguish these figurative fires you need to approach the situation in the right manner to prevent customer dissatisfaction and this negativity.Read More