Month: July 2013

Adidas has shown how to correctly respond to a crisis situation, by suspending one of its endorsees Tyson Gay, the world’s second fastest man, after it emerged that the triple world champion tested positive for an illegal substance Continue...

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Greenpeace is known for its headline grabbing PR stunts, but was its latest stunt- climbing the Shard in London- really worth it It claims its cause was to draw attention to Shell’s oil and gas drilling plans in the arctic However, Greenpeace...

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I had to share this clip as its a great video to promote the European Tour In it we see Rory McIlroy up against a rather sarcastic robot Filmed at PGA National Resort & Spa, Florida Rory takes on the robot with some amusing and brilliant...

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Posted on Categories Digital Marketing

As Wimbledon comes to a close and the hype dissipates, we felt it was only right to reflect on the top brand activations from the 2013 tournament With so many brands fighting for attention, one thing’s for sure - it wasn't just strawberries and...

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If you read my last blog post on how to get free images online then you will recall I mentioned some useful sites that could be used to make your blog look much more engaging and exciting, without worrying about costs Continue reading “Free...

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Posted on Categories Digital Marketing

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