I love this case study from Mercedes Benz about its Tweet Race The premise is basically real people race cars that are powered by real tweets, the campaign created a lot of buzz especially around the fact whether the technology actually...
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Warning this is a self-promotional post from someone who is rather happy! I have just got back to work today after seven beautifully sunny days in Kos with my family and after going through the obligatory work related emails I stumbled across a...
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