Month: April 2011

I stumbled across this video and I have to say it is one of the coolest videos I have seen in a long time It has been filmed to help reposition the Carlsberg brand I have to say Carlsberg have done some pretty clever executions over the last couple...

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Posted on Categories Public RelationsTags

It was sometime in 2007 that I first began hearing my friends and colleagues talking a new website called ‘Facebook’ I didn’t get it Oh, I got the basic principle – that you could post photos of yourself and share details of your latest...

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Social media is everywhere and it’s the fastest way to share information, making it the ideal tool for PR pitching as part of a media relations strategy There is so much information on the Web and shared through social media that journalists and...

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